Email marketing is still one the best ways to get your message across to your customers and potential customers. This statement is only true if done right. Bad email marketing can actually harm your business. My email marketing service looks at all factors, we start with the why, why are you wanting to send the email, what's the reason and how do we measure success. We also look at how to build lists so that we are sending more emails to the right people.
An important factor is understanding the laws around sending the emails, with GDPR upon us you need to make sure that the emails you send are to opted-in data and your campaign is being sent under the new strict GDPR laws. Email marketing including newsletters, one-off campaigns or more complex campaigns are my speciality so go in touch and we can have a chat about working together.